A global beverage company (data provider) and a sports media network (data consumer) are collaborating in a Data 360 clean room to identify high- value partnership opportunities. The parties decide to use the segment overlap use case template to determine how many of the beverage company's Premium Loyalty Members are also active subscribers of the sports network, without exposing raw personally identifiable information (PII). When configuring the segment overlap template, which requirement must be met to allow the results to be filtered by specific demographics like "Region" or "Age Group" in the final output?
The architecture principle is to avoid unnecessary data movement when the external platform can be queried or shared securely. The data provider must include these additional fields as segmentation attributes within the use case template configuration. aligns with the zero-copy model because Data 360 can expose or query governed data without building another extract pipeline. That is important when teams want freshness, reduced duplication, and lower operational burden while still respecting permissions and platform boundaries. The distractors fall short because they either move the problem into the wrong system, add needless duplication, ignore Data 360 object relationships, or rely on a feature built for a different lifecycle stage. In a real implementation, those choices usually create brittle pipelines, stale data, security exposure, or segments that look correct on paper but fail when activated. Thinking like an architect, the selected option places the logic where Data 360 can govern it and reuse it reliably.