Most Recent Salesforce Marketing-Cloud-Advanced-Cross-Channel Exam Dumps

Inbox Messages:

Storage: Inbox messages are delivered to and stored within the app's inbox (a dedicated section within the app).

Persistence: They remain in the inbox until the user deletes them or the message expires.

Purpose: Suitable for messages that users might want to refer back to, like promotions, updates, or transactional information.

In-App Messages:

Display: In-app messages are displayed as pop-ups or notifications while the user is actively using the app.

Transience: They are typically displayed only once (or until dismissed) and are not stored for later viewing.

Purpose: Ideal for contextual messages, onboarding tips, or urgent alerts that require immediate attention.

Key Differences Summarized:

Storage: Inbox messages are stored; in-app messages are not.

Display: Inbox messages are viewed in the app's inbox; in-app messages are displayed as overlays during app use.

Persistence: Inbox messages persist; in-app messages are transient.

Why Other Options Are Incorrect:

B: The opposite is true. Inbox messages persist, while in-app messages are usually displayed only once.

C: Both inbox and in-app messages can be used on both iOS and Android platforms.

Understanding SSO and its Importance:

SSO (Single Sign-On): SSO allows users to access multiple applications (like Social Studio) with a single set of credentials. It's a critical security and administrative feature.

Security Implications: Configuring SSO involves integrating Social Studio with your organization's identity provider. This requires high-level permissions due to its impact on security and user access.

Super User Role:

Highest Level of Access: In Social Studio, the 'Super User' role is the highest level of administrative access. Super Users have full control over the account, including all settings related to security, user management, and integrations.

Why Super User is Needed for SSO: Because SSO configuration touches upon core security settings, it's restricted to Super Users to prevent unauthorized changes.

Other Roles and Their Limitations:

B . Full User: Full Users have broad access within workspaces but lack the administrative privileges to configure account-level settings like SSO.

C . Custom User: Custom User roles are defined with specific permissions. While you could theoretically create a custom role with SSO configuration access, it's generally not recommended and the Super User role is the standard for this task.

D . Limited User: Limited Users have the most restricted access, primarily for viewing content within workspaces. They definitely don't have SSO configuration permissions.

In Summary:

Configuring SSO in Social Studio requires the highest level of administrative access, which is granted by the A. Super User role.